Building Product Manufacturers and BIM

Collaborating in the BIM process is becoming a key business issue for Building Product Manufacturers (BPM’s), which not only drives the need for closer interactions with their AEC customers but also provides a great opportunity for BPM’s to win new business.  By effectively supporting the needs of the AEC customer, BPM's can increase their chances of winning business, developing long-term customer relationships, and differentiating them from the competition.

By providing BIM-ready information of their product earlier at the design development stage of the building project, BPM's can gain an advantage in getting specified at an earlier stage of the building project and winning the bid.  As project designs are finalized, BPM's models can be incorporated to validate the design and performance characteristics of the building, which helps reduce costly errors.

Market research on the need for BIM-ready manufacturer’s content shows that 81% of BIM users would access this content for most or all of their product, material, and equipment needs with 92% of BIM users saying that manufacturer supplied BIM-ready content will either “make a difference”, or “will definitely increase” the likelihood of that manufacturer’s products actually being procured and installed on the project. ^[1]

BPM's can satisfy these needs by developing a content strategy that will link their product designs with the sales and marketing objectives of the organization.  By having BIM-ready models produced, BPM's can satisfy customers’ content and information requests.  U.S. CAD is able to assist BPM's by building the BIM-ready models needed to deliver directly to architects, engineers, and builders.

The creation of BIM-ready models can address the key issues facing BPM's:

·         Win new business by gaining an advantage in winning project bids

·         Improve collaboration with architects, engineers, and construction professionals by providing them with the specialized information to maximize effectiveness and efficiency

·         Meet the sustainability goals required by today’s building owners